In a tight-knit, small-town community like that of Gainesville, the music scene always takes notice when venues come and go because it’s not often that they do.
Gainesville lays claim to only a handful of local venues, each with a rich history of their own. The Jam, which has been around for a little over four years, is only a few days away from closing its doors- but not without thanking the community turned what was once a muddled project into a sought-after artist and fan destination first.
What started as a space for jam sessions one day per week quickly became one of the staples of the local music scene, maintaining the intimate, family vibe that it had from its conception.
In those four years, the Jam has seen over 1,200 musical performances, a wedding and over 20 charity events, all while maintaining their humble month-by-month lease.
What became a haven for local musicians also became the only venue in Gainesville (and possibly in the state) to have been invited to partner with one of the top music festival venues in the country, The Spirit of the Suwannee Music Park.
For owner and manager Blake Briand, “going out with a bang” is not a phrase to be taken lightly. The Jam’s last three days will entail 32 bands, 12 DJ’s, acroyoga performers, live painting artists, door prize giveaways, a silent auction, silent disco, art and clothing vendors and live glass blowing.
“I intend to leave a mark on the souls of our community, one that I hope resonates indefinitely with a spirit of joyfulness and love because those qualities are what the spirit of The Jam strives to embody,” said Briand in The Jam’s final press release.
The fest has fittingly been dubbed “Spirit Fest.”
As a nod of appreciation, all performing acts have offered to perform pro bono. It’s a sentiment that testifies to the relationship the Jam has maintained with its performers over the years. Those cover fees you reluctantly paid at the door? Every penny went directly to the artist, while the venue ushered in profit solely through sales made at its bar (which you undoubtedly shoveled more money at over the years than you care to remember).
Local legends like Flat Land, Morning Fatty, Gritt, Loccochino, Come Back Alice, Bells & Robes and Savi Fernandez are just a handful of those off the lengthy list that will be showing the love to the venue that never failed to do the same.
So for those of us who just can’t stand to miss a good show, be a part of the end of an era and give one last “thank you” to the local gem that brought more than just incredible music through its doors. The Jam imparted memories, culture and community to the city of Gainesville.
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